Doomjobbing - are you guilty of it?

Written by Bex Cockayne | May 11, 2026 10:31:03 AM
 

Doomjobbing - nearly everyone I speak to falls into the temptation of doing this...here's why and what can help

Are you a doomjobber?

Gerald has been applying for jobs for four months. He is applying to 10, sometimes 15 roles a week. He checks her inbox for job alters before he gets out of bed. He rewrites his cover letter at 11pm. He saves jobs he will never apply to. He’s not getting interviews. He knows he needs to stop but he cannot . This is doomjobbing. And I see it happen a lot.

A viral Threads post put the word into circulation last month. An 8-year-old, watching her newly laid-off father hunched over his phone every night, labelled what she was seeing. The post got 64,000 views in days. Forbes picked it up. The term spread because the recognition was instant.

I recognised it too because it something see regualrly. In fact I wrote about is back in 2023 (you can read the post ehre).

Doomjobbing is not a bad habit. It is not a time-management problem. It is not solved by using a spreadsheet, instead of LinkedIn's saved jobs feature.

It is what happens when a job search stops being a strategy and starts being a coping mechanism for fear.

And coping mechanisms respond to completely different interventions than inefficiency does.

Pursuing certainty to feel safe often amplifies anxiety instead of reducing it. I wrote about this in January's newsletter. Doomjobbing is the job-search version of exactly that dynamic.

What is actually happening?

Every time you open a job board, you might feel a buzz. A flicker of possibility. This one might be it. Every time nothing comes of it, there is a crash. The loop reinforces itself. Your system learns to crave the next listing the same way it learns to crave the next scroll, the next swipe, the next notification. This is not weakness. This is your reward circuitry doing what it evolved to do, in an environment it was not designed for.

Meanwhile, something else is also happening. When we are anxious, we can try to chase control. We tell ourselves: if I apply to enough roles, I can make something happen. If I just prepare enough, I can guarantee a good outcome. Research calls this safety-seeking behaviour. And here is the cruel paradox: the brain interprets heavy safety-seeking as evidence that danger exists. The more you doomjob, the more anxious you become. The more anxious you become, the worse your applications get. The worse your applications get, the less you hear back. The less you hear back, the more you doomjob.

You cannot think your way out of this loo

AI application tools now let people fire off hundreds of applications daily. Recruiter inboxes are flooded with near-identical material. We feel the rational response to that silence is to apply more, faster, at all hours which is exactly what doomjobbing is.

Tailored applications still outperform generic ones. Referrals still close at multiples of cold applications. But tailoring requires a clear head. Relationship-building requires social energy. Doomjobbing consumes both, the very resources the actual strategy needs.

What I see in my practice

I have worked with senior civil servants, founders, bankers, lawyers, creatives, people in their twenties, thirties, forties, fifties all figuring out a direction. The patterns that come up in a job search are not unique to job searching. They are patterns I recognise from both therapy and coaching.

The analysis paralysis I wrote about in 2023 is here: the same thoughts whirring around in your head, your brain using the same equations over and over, keeping you stuck rather than moving. The job board is the hamster wheel.

The certainty-chasing from the January newsletter is here: the belief that if you just prepare enough, apply enough, you can remove the risk. You cannot. And the attempt to do so makes things worse.

The decision-making piece I wrote about last autumn is here too: decisions feel impossible because they involve loss. Every choice to pursue one path is a choice to let go of others. So people doomjob instead of deciding. They keep all the options open by saving them to a list, applying to everything, committing to nothing. It feels safer. It is not.

And the impostor syndrome work I do is absolutely here. I have felt impostor syndrome myself. I procrastinated for months on submitting my coaching assessment audio because I was afraid I would be exposed as not good enough. I know what it is to be objectively qualified and subjectively terrified. Long job searches intensify impostor syndrome badly. The silence reads as confirmation. People who came to me brimming with confidence are applying to roles three grades below what they could be doing, because the rejections have quietly convinced them they are less than they are.

“I came to Bex in a real rut and in a crisis of confidence. She really supported me, giving me direction and purpose as well as helping me get to the source of my issues. She helped me find a job in an industry I had been trying to get into for years. The session I had with her prior to my final interview was especially helpful and I went into that interview with all the tools I needed to succeed.”

- Will, verified Bark review, February 2026

The identity shift that underlies doomjobbing

After months of doomjobbing, I see clients who have stopped describing themselves in terms of what they have done and what they can do. The question "tell me about yourself" starts to feel unanswerable in any meaningful way. They are a job-seeker. That is what they are now.

When this happens we can struggle talk like someone who belongs in a job and rather like someone who needs a job. Both might be true but often the need for a job can lead people to struggle to answer why they would belong in one.

What actually helps

I am not going to give you a five-step plan with action points, the whole premise of this piece is that doomjobbing is not a tactics problem but I will tell you what shifts things, because I have watched it happen.

Start with the fear, not the CV. What is underneath the compulsive scrolling? What are you actually afraid of? I am not being rhetorical. I mean: sit with a notebook and write it down. Unhireable. Financially precarious. Behind my peers. Made the wrong choices. Left it too late. These are real fears. They are also not facts. But they will not stop driving the behaviour until they have been named and looked at directly.

Impose a container on the search. Ninety minutes. A specific time of day you choose in advance, not when anxiety spikes. In that window: only tailored applications, only warm outreach, only meaningful follow-up. Outside that window, the apps are closed. The discomfort of closing them is data. It is showing you how much work the doomjobbing was doing for your nervous system. Sitting with that discomfort is part of recovering from it.

Reappraisal over reassurance. I wrote about this a months ago. The goal is not to eliminate the uncertainty, it is to increase your tolerance for it. Confidence is not "I know exactly what will happen." Confidence is "whatever happens, I can handle it." You build that by taking small actions under uncertainty and surviving them, not by scrolling for the certainty that never arrives.

Rebuild your story before you walk into a room. Remind yourself of what you have built, what you know, what you are actually good at. What would you say about yourself to someone you respected, if you were not trying to get something from them? Start there. Work outward from that.

“I was feeling overwhelmed, anxious, stuck, and caught in a cycle of procrastination and perfectionism when I found Bex. In six months she has gently yet effectively challenged my thinking, always in a positive and constructive way. She has been an unwavering accountability partner, the cornerstone of the progress I've made.”

Marie, verified Bark review, January 2025

“Bex helped me find the structure and motivation I needed to finally start changing jobs. I had been completely miserable at work for about a year, paralyzed by fear and imposter syndrome. She brought a rare mix of clarity and compassion, helping me see the steps I needed to take without ever making me feel judged. I genuinely feel like a better version of myself.”

- Laura, verified Bark review, May 2025

Do I need a coach or a therapist?

I coach and I work therapeutically. I work across both because the problems people bring to me do not sit cleanly in one box. Doomjobbing is a good example. The practical strategy for a better job search takes maybe one session to map out. The work that makes the strategy actually happen, that is the rest of it. The impostor script that makes you undersell in interviews. The people-pleasing that has you applying to safe roles instead of the ones you actually want. The identity that has contracted around the search itself. The fear underneath all of it.

Before I set up Delphi, I was a British diplomat. I worked in conflict zones. I’ve worked in HSBC, in Oxfam, in Google, in political risk. I have been in rooms where you had to occupy your authority or lose it. And I have had my own moments of wondering whether I was enough, whether I belonged, whether I had made the right calls.

I know what a stuck high-achiever looks like from the inside. That is partly why I do this work.

If you are reading this and something is landing, come and have a conversation. The intro call is free. I am not going to try and sell you something you do not need. But I am very good at helping people who are working extremely hard and going nowhere, figure out why, and what to do differently.

If you’re facing a big career decision, strategic choice or don’t know how to go about understanding you options, I’ve opened up a limited number of career coaching sessions staring this month.

 

If you want to know more then book in for your complimentary intro call below.

 

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Until next time,

Rebecca

 
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That’s it for this week.

Keep showing up, keeping on and building something you love.

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